Publication date: 2018, February
Author: Energy 4 Impact
Description: This report is intended to offer campaign-makers and potential campaign-makers, working in the off-grid energy space, with the tools and knowledge to develop a successful crowdfunding campaign. We identify trends common to successful energy access related campaigns (measured as reaching the campaign target) across donation, reward, debt and equity crowdfunding. The report explores success across three broad stages; choosing the right platform and passing platform due iligence, managing a successful campaign period and implementing campaign goals, as well as long run success of the entity raising funds from the crowd.